CSL New Sponsor Boosts Prize Money, Titles Up!

CrownBet, one of Australia's leading online bookmakers, has announced a new sponsorship deal with the Australian Open tennis tournament. The deal will see CrownBet become the title sponsor of the men's and women's singles championships at the event, which takes place in Melbourne from January 16-29 this year.

As part of the sponsorship deal, CrownBet will also be offering a range of promotions and bonuses for customers who bet on the Australian Open. This includes a $50,000 prize fund for the men's singles championship, as well as a $40,000 prize fund for the women's singles championship.

The announcement of the new sponsorship deal comes just weeks after the Australian Open was forced to cancel its 2020 event due to the COVID-19 pandemic. However, organizers have been working hard to ensure that the 2021 edition of the event can go ahead safely, and they are now excited about the prospect of CrownBet becoming the official title sponsor of the tournament.

For CrownBet, sponsoring the Australian Open is a great opportunity to showcase their brand and attract more customers to their website. With the addition of the new sponsorship deal, the company expects to see a boost in revenue and customer engagement during the upcoming tennis season.

Overall, the addition of CrownBet as the title sponsor of the Australian Open is a major win for both the tournament and the company. It's clear that both parties are looking forward to what the future holds, and we're sure that fans of tennis will be excited to see how the partnership between the two organizations plays out over the coming months.